Design service programs to increase customer
satisfaction and reduce recovery costs
Odyssey & Spirit Cruises Core Product
While Entertainment Cruises’ largest fleets, Odyssey and Spirit Cruises, had long been viewed as industry leaders, over the years, their stellar experiences have turned lackluster. The company needed improvement highly steeped in strategy that could be personalized across every ship. The Odyssey and Spirit Cruises brands needed a reinvention and brought in Spark to add strategic perspective, execute and make it stick.